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TRU Craftsmanship

When you install a Truaire register or grille in your home, remember that you are installing the highest quality register on the market today. It’s just that simple. The craftsmanship behind our products, and the innovative technology that went into manufacturing, is unmatched in the industry.
TruInnovation » Rust resistant powder coating

TRU Customer Service

You deserve to speak to a real person! We will never let you get lost in another automated system. Our website was built with you in mind, and is constantly being tailored to improve your experience. Our chain of strategically placed national warehouses guarantees your local stores will have what you need, when you need it.
Truaire mission statement » Contact us

Genuine Innovation
Sometimes genuine innovation means seeing solutions that have been right in front of our eyes for decades, but never realized. Truaire’s three-way floor register is that kind of innovation. Two-way floor registers have been a staple in residential air distribution for generations and, until now, the design made sense. With modern insulated walls and double-pane gas windows however, the old design has become antiquated.

You can feel the difference the moment the furnace comes on and the comfortable sensation of warm air reaches you sooner. Diffusing the air into three directions instead of two just makes sense.


For half a century, registers and grilles were assembled, then painted. This manufacturing flaw, still done today, results in a rattling, fast rusting register and grille with a faulty, stuck damper mechanism. Our decision to powder-coat each register and grille part first, then assemble it, resulted in our exclusive Smoothglide process. You can expect every Truaire register and grille to have 100% powder-coat coverage; never exposed to the air, never rusting; and the smoothest damper mechanism offered.
And the best news of all? You’re getting all that Truaire quality, all that Truaire innovation, and not paying a nickel more for it. Our marketing philosophy is not to build cost into our products so we can charge a higher price. Our philosophy is to build quality into a product without building the price.
That’s what we call value.